July 15, 2025 Buildleads Solutions Name Email 1. Performance & Speed Website loads in under 3 seconds on desktop, laptop, and mobile (test with Google PageSpeed Insights). Optimized images (compressed without quality loss). Minified CSS, JavaScript, and HTML. Browser caching and CDN enabled. Lazy loading implemented for images/videos. 2. User Experience (UX) & Readability Homepage clearly communicates what your business does in the first 5 seconds. Font sizes are legible (16px+ for body text). Consistent branding (colors, typography, design system). Clear headings, bullet points, and call-to-action (CTA) buttons. Mobile-friendly buttons (easy to tap, spaced correctly). 3. Website Structure & Navigation Navigation menu is simple and intuitive. Users can find key pages (Services, Contact, About) within 3 clicks. Breadcrumbs or search bar available (for larger sites). Internal linking connects related pages. Sitemap is available and up to date. 4. Security & Data Protection SSL certificate active (site shows https://). Contact forms and data entry points are protected against spam and attacks. Regular security patches and updates applied to CMS/plugins. Data encryption enabled for sensitive information. Backups scheduled regularly and stored securely. 5. Mobile Responsiveness Website adapts seamlessly to mobile, tablet, and desktop. No horizontal scrolling required on mobile. Text and buttons are easy to read and interact with. Images and videos scale correctly across devices. Test completed with Google’s Mobile-Friendly Test tool. 6. SEO & Discoverability Unique title tags and meta descriptions for every page. Headings (H1, H2, H3) are used logically. Alt text included for all images. Clean, keyword-friendly URLs. Structured data (schema) implemented, especially for business listings. XML sitemap submitted to Google Search Console. No broken links (internal or external). 7. Analytics & Tracking Google Analytics (GA4) installed and tracking correctly. Conversion goals (form fills, calls, downloads) set up. Heatmaps/session recording tool (e.g., Hotjar, Microsoft Clarity) for insights. Regular reporting on traffic, bounce rates, and conversions. 8. Content & Messaging Updated business information (address, contact details, social links). Blog/news section updated regularly. Content written for target audience (simple, benefit-focused, non-technical). No duplicate content issues. CTAs visible on every important page (Contact, Demo, Buy Now, etc.). Time's up
